Social Media Optimization (SMO) refers to the optimization of your website so that it is more easily integrated into social media networks. It serves to generate new website visits, sales or more awareness.
Hardly any company is not in contact with its users via social networks, which is why SMO and social media integration are so important. There are several aspects that we have to take into account in order to optimize your social media website.
Social Media Optimization makes it easy for your users to share their content or register as fans or followers.
The optimization should also configure your own website in such a way that users can find it or distribute it as easily as possible via social media.